Funeral home launches #idrivetextfree campaign, shows deadly results of phone use on the road (By Kyle Moroney | MLive.com and The Grand Rapids Press)
GRAND RAPIDS, MI — A West Michigan funeral home hopes to raise awareness on the dangers of texting while driving by launching a social media campaign that shows what they know best: Death
Cook Funeral Home will debut its #idrivetextfree campaign at the Grandville High School football game against Jenison at 7 p.m. on Thursday, Aug. 28. The mortuary will show a nearly three-minute video and hand out #idrivetextfree T-shirts and wristbands to spread the word about the risk involved with texting.
“Sadly, we see a lot of young people come through the funeral home,” said Bob Kreter, Cook’s marketing manager. “When you hear of teenagers dying from texting while driving, it’s horrible.”
Read the rest of the MLive story HERE.
By Kyle Moroney | MLive.com and The Grand Rapids Press